Historical icon! Although we can’t get away from the fact that Ted Nicholas had a huge impact in the marketing history books and that most of the techniques he created are actually now seen as the textbook method, his name is slowly becoming just that… history. Some Internet marketers have called Ted Nicholas a stubborn marketer who wants to forever stick by his old offline marketing instead of embracing the future of the Internet. I agree that he’s missing a big opportunity if he’s overlooking online marketing. On the other hand I think that some of these pompous Internet marketers are overlooking the power of off-line direct marketing.

Until recently I was ignoring offline direct marketing. Then, I started experimenting with SendOutCards greeting cards. I’ll be sharing some cool tips in the MoonlightReviews.com Newsletter on how I use greeting cards for direct marketing. I’ll show you how to get your direct marketing piece opened, read and acted on!

Getting close to Yanik Silver? Is the idea of going online rubbing off on Ted? I’ll be watching…

In my opinion, some of the most successful marketers are those who know how to effectively use both offline and online marketing - a subject I will be covering in my MoonlightReviews.com Newsletter. (See above.) Given that Ted Nicholas has been seen at Yanik Silver’s events as well as some evidence of increased web presence I’ll be watching with interest. (Mr. Nicholas, if you are reading this, I applaud you! I’ve learned a lot from your material.)

Three decades of Ted Nicholas’ powerful impact on marketing worldwide…

Without a doubt Ted Nicholas has been a big name in marketing for over three decades and has had a powerful and lasting impact on the marketing world as a whole. Many of his students are still using his techniques he taught thirty years ago. And there are many others who have copied his smooth, effective style as evidenced in just about every advertisement in any print magazine or newspaper today.

Over the years he introduced many of the mail order and direct mail techniques that are now considered the standard, text book way of marketing. You’d be doing yourself a favor by studying his materials.

Too much marketing theory? We want to know why!

Some have complained, and I think rightfully so, that Ted Nicholas gets a too analytical and gets bogged down in the details but then fails to explain what purpose and point they serve. - - We want examples. We want to know why we should use specific techniques and how to adapt them to our specific products. Give us examples of tried, tested, and proven techniques. Theory is fine, but we want to see how things work with our own two eyes. We want to know why! Not, just because.

 

After reviewing scores of home-based business opportunities, Internet marketing, and so called marketing gurus, you can guess I’ve learned what works and what doesn’t. Click here to see how I make money…

“White collar criminals consider your humanity as a weakness to be exploited in the execution of their crimes.” –-Sam E. Antar

The While Collar Fraud blog alleges that BIDZ.com is not compliant with GAAP (Generally Accepted Accounting Principles)… The blog is maintained by none other than Sam “Sammy” Antar, infamous for his role as mastermind in the Crazy Eddie criminal securities fraud. Antar was the CFO at electronics retailer Crazy Eddie, which turned out to be one of the largest financial frauds of the 80’s.

“For its customer service, the Better Business Bureau says Bidz’s “F” is based on customer complaints of shoddy merchandise and misrepresentation of items’ quality or value.” –- LA Times

“…well they said everything was precious stones and diamonds, and yet when you get it, it turns out to be cubic zirconia… and here I am thinking I’m getting thousands of dollars of nice jewelry…” – - Mary from Calif. (unhappy customer of BIDZ.com)

 

After reviewing scores of home-based business opportunities, Internet marketing, and so called marketing gurus, you can guess I’ve learned what works and what doesn’t. Click here to see how I make money…

The Rich Jerk is an Internet marketer who prefers to remain anonymous at this time but is willing to share his secrets to becoming wealthy on the Internet without any effort. There is some speculation and my good sources tell me that The Rich Jerk is in fact, actor Kelly Felix the founder of Credit Pro Inc and guesswhatiheard.com.

There are some good, ethical, and unusually methods in The Rich Jerk program such as information on writing great sales letters, how to make money generating leads, how to set up affiliate websites quickly and profitably, how to create your own products, setting up an eBay Powerseller business and even examples of past Rich Jerk websites that have been huge money makers along with much more. In addition to the strategies in the book, purchase of the Rich Jerk program provides free updates, access to the members only forum as well as a website already created by the Rich Jerk staff.

The Rich Jerk states his strategies are most useful for digital downloads, selling informational products or access to a members only website and are true guerilla marketing techniques.

Unethical, Under-deliver, unbelievable!

Unfortunately, many of the techinques he advocates are considered “black hat” or unethical menthods. While I and many other Internet marketers believe that the best way to run and build a business is to over-deliver, The Rich Jerk advocates under-delivering.

Shock-Jock Howard Stern and the Rich Jerk

The Rich Jerk, (Kelly Felix) is known for great material, but offensive ad copy. He uses offensive language and the “I’m Better than You” hook that some call anti-marketing. He understands human nature: people want what they can not have. So, he dangles something you want in front of you, then he takes it away. I’m told that his ad with shock jock, Howard Stern, cost a small fortune and ended up being a financial mistake. There’s always a risk of going too far when you are pushing the limits of shock-marketing.

You’ve got 90-days to decide

There are those who feel that the information provided in The Rich Jerk doesn’t work. Some have complained of loosing several hundred dollars trying to implement the ideas and were put through a hoops and heavy questioning before being given a refund. Since the Rich Jerk’s eBook is sold through Clickbank, who’s return policy is guaranteed for 90-days, returns should not be a problem as long as it’s within the 90-days.

While most people feel that the information provided in The Rich Jerk is valuable and helpful the biggest criticism was that it was only for advanced marketers. The Rich Jerk has since been updated with a new chapter just for beginners that provides some of the neccessary information to get started.

After testing and reviewing hundreds of different business opportunities and money making programs, ONLY ONE brought in a serious income I could live on. Click here to go to the website.

Click here to go to my top rated Internet marketing opportunity now »

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